YIMI HOOKAH

Category
Package Design / Branding
Client
Chang Xing Me We Technology Co. LTD.
Year
2020

YIMI HOOKAH is an emerging brand providing high-quality hookah accessories and supplies. I was asked to design new packages for their products. My goal was to create a unified design that could be used for any product as a brand identity.

Four packages of YIMI HOOKAH

DESIGN

The brand name comes from "米" in Chinese. I started to make a decorative pattern based on the character. Hookahs are thought to have originated in Islamic world where mosaics were used as decoration for floors and walls. I came up with an idea to create a pattern using mosaic styles. The final pattern was colored in two green colors resembling fresh tobacco leaves.

Design explanation GIF of YIMI HOOKAH
Package of a mouthpiece
Side shot of a mouthpiece package
Packages of accessories
Packages of YIMI HOOKAH

Project Info

Art Director
Richard Falcema
Design Tool
Adobe Illustrator
Available on
Behance
Available on
Online Store
Client
Chang Xing Me We Technology Co., LTD.